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Advertising & Advertorial -
Advertising is a way to get noticed through traditional and non traditional
means by providing inform about products or services to persuade purchases.
An advertorial is an editorial that looks like a news story. |
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Three Full-Page Ads to Entice Readers to Learn More about Managing your Mainframe Environment
Melanie worked with internal marketing teams and external vendors on design, content, and editing to communicate messaging on how BMC’s Mainview is the most powerful tool to detect, isolate, and fix critical mainframe problems. |
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Print Advertising for New Target Audience
Melanie negotiated magazine space, provided copy, and worked with the design team on layout to match the company’s branding. The ad was used to generate awareness and drive people to the landing page to learn more about Postilion’s innovative self-service solutions for credit unions. |
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"Think This Guy is Tough" Ad
Melanie concepted and work with designers and writers to communicate how Xplore Technologies’ rugged tablet PC computers can withstand any obstacles that comes their way. |
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Advertorial to Educate Mainframe Users on Comprehensive Workload Automation Solutions Melanie worked with magazine writers and the marketing team to develop a story to educate readers on the importance of vital solutions to manage information and automate workflow. |
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Distributed Business Service Management (BSM) Business Unit Two Different Banner Ads for the Distributed Business Service Management (BSM) Business Unit Melanie supported the messaging and production of banner ads with the marketing team, design agency, and online media placement agency with the offers including a white paper and Web TV. |
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Are you interested in learning more about Melanie Wise Consulting?
Please contact us at: info@mwiseconsulting.com |
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